Jimmy Choo Reignites Sailor Moon Magic with New Collection
Celebrating Sailor Moon’s Legacy
In a nod to the enduring legacy of Sailor Moon, luxury fashion brand Jimmy Choo is set to launch its second collaboration with the iconic anime series. This partnership, initially formed to commemorate Sailor Moon’s 30th anniversary in 2022, first saw the release of a stunning pair of crystal-encrusted fuchsia boots priced at $15,000. The entire collection quickly sold out, prompting the British fashion label to revisit this successful venture. On October 9, 2024, Jimmy Choo will unveil its latest Sailor Moon-inspired line, eager to capture the hearts of fans once more.
Expanding the Fashion Universe
The upcoming Jimmy Choo X Sailor Moon collection promises to expand on the first by incorporating designs inspired by the outer Sailor Guardians. While the initial lineup reimagined the distinctive footwear of the core Guardians, this new collection will feature styles worn by Sailors Uranus, Saturn, and Pluto. Just in time for the cooler months, these designs are expected to include various boot styles, while Sailor Neptune’s contribution to the collection is a pair of elegant teal pumps adorned with Grecian-inspired laces. Although images of the new line are yet to be released, they are anticipated to surface on social media as the launch date approaches.
A Full Circle of High Fashion Inspiration
Fans eagerly await these new creations, which are expected to be priced around $2000, mirroring the cost of the 2023 collection. With the previous line selling out swiftly, enthusiasts are encouraged to sign up for updates on Jimmy Choo’s website to avoid missing out. The collaboration with Naoko Takeuchi, Sailor Moon’s creator, underscores a shared appreciation for high-fashion influences evident in the series. Iconic looks, such as Princess Serenity’s Dior-inspired gown, are given a fresh twist through Jimmy Choo’s unique perspective, seamlessly merging the worlds of manga and luxury fashion.
A Coveted Collection Returns
The 2023 Collection’s Immediate Success




The 2023 Jimmy Choo X Sailor Moon collection captured the imagination of fans worldwide, featuring footwear inspired by the beloved Sailor Guardians alongside Luna-themed knee-high boots, sneakers, and handbags adorned with panels from Pretty Guardian Sailor Moon. Despite the premium price tag typical of high-end brands, the collection’s allure was undeniable, as it sold out almost immediately. This success story motivates Jimmy Choo to recapture the magic with its forthcoming release, hoping to once again leave fans clamoring for a piece of this luxury collaboration.

Sailor Moon Cosmos Omits One Detail From the Manga that Would Have Made a Huge Impact
From the eye-catching pink knee-high boots embellished with crystals to the subtly styled sneakers featuring manga-print leather, the 2023 collection offered something for every fan. The outstanding quality and exclusivity of these items have set expectations high for the upcoming release. Available online and in select stores worldwide starting Wednesday, October 9, 2024, the new Jimmy Choo X Sailor Moon collection is poised to inspire other brands to explore creative collaborations with beloved franchises, offering new ways for fans to express their Sailor Moon devotion.
Images courtesy of Jimmy Choo, © Naoko Takeuchi

Sailor Moon
- Action
- Drama
- Fantasy
- Romance
Teenager Usagi Tsukino is an ordinary clumsy schoolgirl until she meets a talking cat named Luna, who transforms her into Sailor Moon, a soldier destined to save Earth from the forces of evil. Usagi must find the moon princess and protect Earth with other girls awakened as Sailor Soldiers. Together, they fight to prevent otherworldly and mystical forces from wreaking havoc, all while balancing the everyday challenges of being a teenager in school.